The Food That Built America

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"At the dawn of the 20th Century, a new breed of innovator rises up to expand American industry and push the limits of new technology. A trailblazer named Milton Hershey bets big on a ..."

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"In 1919, Milton Hershey is king of the chocolate business. But everything changes when in a Post WW1 sugar price drop, a rush of competitors spring up."

"In the 1950s, Ray Kroc franchises McDonald's nationwide, but right behind Kroc a wave of other entrepreneurs try to cash in on the fast food restaurant craze. Two Florida visionaries start ..."

"At the turn of the 20th century, James Kraft challenges thousands of years of cheese-making tradition and forever alters the dairy industry with his new cheese innovation."

"In the 1970s, one major cola brand launches a blind taste test marketing plan that takes direct aim at their biggest competitor. As a new era of competition heats up between the behemoth ..."

"Herman Lay takes regional and small-time chips business to a national scale with his cutting-edge sales techniques and world-changing packaging technology, while a rival innovator invents a..."

"A business partnership gone wrong leads Adolphus Green to create one of the most iconic cookie and cracker companies in history, and it revolutionizes packaging."

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"A short order chef invents the hamburger bun and engineers a new way of making a burger faster than ever before; Nathan Handwerker invests his life savings into a hot dog stand at Coney Island."

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"In the 1970's, Ray Kroc is far ahead of the competition, but when a burger chain, claiming to be king, poaches his third-highest ranking executive, Don Smith, it's war."

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"Dr. John Kellogg and his brother start a revolution in breakfast, while rival C.W. Post takes direct aim at an empire of his own. And the creation of an iconic food comes at a cost, as the brothers\u2019 relationship reaches a boiling point under the weight of their success."

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"Lighting up the backyard grill is an American summer tradition like no other. But 100 years ago, cooking outside was not nearly as popular or accessible. Most backyard grilling essentials hadn't been invented yet, and many people ..."

"Before juice was everywhere, these innovators used brilliant ingenuity to create the most nostalgic drink products and thirst quenchers of the last century, leading the charge on a new billion dollar beverage industry."

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"Bold visionaries take big risks to bring Mexican food to all Americans, by creating the best-selling condiment on the planet, two of the most famous snack chip brands of all time and innovating the iconic pairing of chips and salsa."

"A struggling chocolate maker and a young theater assistant create the movie theater concession stand as we know it and launch the world's most iconic movie candies."

"A teacher turned restaurateur invents America's most popular cookie which leads to a battle of food giants, and one of the most iconic packaged cookies in history."

"The first convenience store is born, and with new innovations like late hours, to-go coffee, and America's most beloved slushy drink, it rises into an iconic chain with more locations than any other store or restaurant in the world."

"Early American malls have no food court, until a cinnamon bun, a pretzel, and a panda all move in to create three of the world's most iconic food brands and transform the American Mall."

"Jim Folger discovers a new way to bring coffee to the masses. Then another famous coffee brand gets its big break at the Maxwell House Hotel in Nashville. Plus, the creation of the iconic coffee machines that help make coffee a billion dollar industry."

"Stephen Whitman introduces Americans to chocolate candy in a sampler box, Russell Stover builds a competing company, and both iconic brands help turn chocolate from an unknown import to a boxed American staple given as a gift of love to this day."

"A German immigrant looks to revolutionize the American beer industry when he's handed a struggling brewery; his signature beer will go on to amass sales of over 11 billion dollars a year."

"A down-on-his-luck Japanese businessman and a Chinese immigrant and her son change the American palette when they introduce instant noodles in a cup, Peking Duck, and the biggest Chinese restaurant chain in the nation."

"Jack Daniel, known for his determination and innovative spirit, teams up with a skilled distiller to create a new recipe that could change the whiskey game."

"Two pizza juggernauts expand their empires as a hungry new contender turns the fight into a three-way race to become America’s biggest pizza chain."

"Rival cereal giants race to invent the next must-have bowl, sparking a sugary arms race of mascots, crunch, candy, and the first ever chocolate cereal."

"A struggling candy maker’s botched experiment leads to the world’s first bubble gum, its distinctive color, and a decades-long bubble gum war fueled by colorful mascots, comic strips, baseball cards, and novelty flavors — transforming gum into a pop culture."

"Three burger operators race to serve a new generation on wheels, and a primitive intercom and sliding window evolve into the drive-thru — revolutionizing fast food and kicking off an industry arms race."

"A chemist unlocks a chocolate syrup that transforms milk into a magic sensation, a scrappy soda shop owner cracks the code to bottling liquid chocolate for the masses, and a dairy innovator turns wartime surplus into instant cocoa gold."

"A century ago, the cookie industry didn't exist, until a wave of innovators turn it into a $15 billion powerhouse."

"A struggling cheesemaker, a New York restauranteur, a small-time baker, and a determined mother-son duo transform a humble cheese pie into a decadent American dessert--turning cheesecake into a grocery staple and the star of a restaurant empire."

"A keen-eyed immigrant, a candy mogul, and two pasta-making brothers reinvent rice for America’s kitchens by making it faster, easier, and impossible to resist."

"An upstart chain innovates iconic menu items and fast food staples including a value menu and free refills, while fending off a new competitor to bring Mexican inspired fast food to the masses."

"From the first ice cream bar in history, to the invention of classic flavors, a century of bold innovators transforms ice cream from a rare indulgence into a $100 billion American powerhouse."

"A beverage giant is challenged for dominance by two upstart companies from Brooklyn to revolutionize the beverage market and transform iced tea from a regional drink to a multi-billion-dollar American staple."

"As two baking powerhouses collide, scrappy upstarts and mom-and-pop players help turn crackers into a snack aisle staple."

"Cereal pioneers battle for control of America's breakfast table."

"Richard Hellmann deli's mayonnaise launches America's condiment revolution."